Brilliant Earth is the global leader in ethically sourced fine jewelry for the conscious consumer.

While working with Proxim Agency, I was tasked with developing the messaging for Brilliant Earth’s two newest diamond collections. Beyond naming the Carbon Capture Collection, I originated all the copy for what is renowned as the world’s largest assortment of “planet-first, lab-created diamonds.” The second collection, Sol, features actress Camila Morrone and showcases stylish, minimalist designs inspired by the warmth and energy of the sun. My work has been featured across Brilliant Earth’s website, email campaigns, social media, and advertising materials.