Forbes Hill Textiles is a heritage brand rooted in the tradition of hospitality, design, and the art of crafting joyful living spaces.

BRAND MESSAGING & SOCIAL STRATEGY

In Summer 2023, I began working with Forbes Hill Textiles founder Tori O’Connor to develop a comprehensive brand and social strategy for the launch of her bespoke textile and table linen collection. I crafted the brand positioning and origin story, as well as a cohesive 9-post social media launch campaign featuring inspirational lifestyle imagery and product sketches that effectively communicate the brand's artisanal craftsmanship. This established a strong, differentiated identity for Forbes Hill Textiles ahead of the collection's official launch in April 2024, which I continue to support through ongoing creative content and copywriting.

Brand Book